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11 November 2025

E-commerce chatbot: Mira AI by Smartsupp on Open2b Commerce Ready

By Mauro Fedele
E-commerce chatbot: Mira AI by Smartsupp on Open2b Commerce Ready

An e-commerce chatbot is now one of the most effective tools for improving customer experience and increasing online sales.
Thanks to artificial intelligence, a virtual assistant can answer visitors’ questions in real time, recommend products, and guide them throughout the purchase process.

With the integration between Open2b Commerce Ready and Smartsupp, online stores built with Open2b can now rely on Mira AI, an advanced AI assistant for e-commerce designed to provide personalized support and boost conversions.

What is Mira AI and how does it work

Mira AI is an intelligent virtual assistant developed by Smartsupp that understands everything about your brand, your products, and your customers.
Thanks to its conversational AI technology, Mira:

  • recommends personalized products and services based on each visitor’s behavior;

  • handles autonomously up to 80% of the most common and technical requests;

  • uses a customizable tone, consistent with your brand identity;

  • can hand the conversation off to a human operator when needed;

  • trains itself automatically by analyzing FAQs, site content, and your e-commerce product feed.

The result is a smooth, efficient, and consistent customer experience, 24/7.

The benefits of an AI assistant for e-commerce

Integrating an AI assistant like Mira AI into your e-commerce brings numerous benefits:

💬 24/7 support: the chatbot answers customers at any time, even outside business hours.

🛍️ Smart recommendations: it suggests relevant products, increasing sales and average order value.

🧭 Purchase assistance: it reduces cart abandonment and improves conversion.

👩‍💻 Operational efficiency: it frees up human customer service time, allowing them to focus on complex requests.

🌍 Real-time personalization: it adapts responses and suggestions to each user’s profile and behavior.

An e-commerce chatbot like Mira AI is not just a support tool, but a true strategic ally to improve customer satisfaction and increase sales performance.

How to integrate Mira AI on Open2b Commerce Ready

Integrating Smartsupp’s Mira AI on Open2b Commerce Ready is simple and fast.
To activate it you need:

Once the setup is complete, Mira will be able to interact with visitors to your online store, answering questions, offering suggestions, and guiding customers through the purchase.

Bring artificial intelligence to your e-commerce

With Smartsupp’s Mira AI, available for all sites built with Open2b Commerce Ready, you can offer customer service that is more efficient, modern, and always on.
Discover how artificial intelligence can transform the way your customers interact with your online store.

The Open2b Commerce Ready e-commerce platform

Open2b Commerce Ready is the most reliable and high-performance e-commerce platform, developed 100% in Italy and with direct contact with the developers, able to perfectly match the needs of B2B and B2C customers.

If you are not yet our customers, we invite you to try it and to identify with our support how to use it or customize it best.
Tell us about your e-commerce project and you will receive proposals aligned with your needs.

Tel: +39 0587-696200
email: commerciale@open2b.com