Open2b e-commerce platform: what's new

New Go engineVersion 7.0 update

Over the last two years we completely rewrote the engine that powers the e-commerce platform to deliver an even smoother browsing and buying experience. Online store pages now load up to 3x faster, resulting in a faster, more pleasant experience.

Today, speed matters more than ever both for customers and for search engines like Google, which prioritize better-performing sites in SEO. The codebase was rewritten from Perl to Go. Designed and developed by Google, Go has become one of the most appreciated programming languages and quickly became the de facto standard for cloud systems.

Starting in 2021, Google rolled out a major update to define search rankings based on user experience. The Google Page Experience update emphasized the importance of Core Web Vitals (loading speed, interaction speed, and visual stability) among ranking factors, in addition to known factors like mobile usability, browsing security, and HTTPS certificates. This Open2b version anticipates the change to help our customers improve SEO indexing and rankings and therefore increase sales.

Available in all editions

Orders in the online storeVersion 7.0 update

Customers can access their order history through a brand-new section of the online store, redesigned to provide easy access to order, shipment, and return details in real time.

From the new area, customers can review orders, track shipments, and start returns if desired under the conditions you set. They can also quickly reorder individual products or place an order identical to a previous one.

Available in all editions

Visit the sales e-commerce features page for details

Shipping managementVersion 7.0 update

The new shipping management system lets you associate multiple shipments with one order. It also lets you assign shipment and delivery dates, tracking numbers, and tracking URLs to each shipment.

Available in all editions

Visit the sales e-commerce features page for details

Orders by multiples and packsVersion 7.0 update

Paired with the Quantity Discounts feature, this option is available only in the Advanced B2B and Enterprise solutions. It lets you order product packs while keeping inventory quantities tied to individual units. You can also set different prices based on ordered quantities and customer type.

It is also possible to set a single product reference so it can only be ordered in multiples of a given quantity. When the customer adds the item to the cart, the quantity is automatically adjusted to be a multiple of the set value.

Available in Advanced B2B and Enterprise editions

Visit the sales e-commerce features page for details

Returns management systemVersion 7.0 update

Returns are a key part of e-commerce logistics and marketing. A customer may request a return for various reasons. If your business has a defined returns policy, Open2b provides, exclusively in the Advanced, Advanced B2B, and Enterprise solutions, an advanced system to support return management, helping you optimize time and resources while increasing customer satisfaction so they will order again.

The returns system is fully integrated with orders and shipments, letting you receive return requests directly from customers or create them from the management panel, and manage approval, timing, and more with quantity checks and rules you set.

Available in Advanced, Advanced B2B, and Enterprise editions

Visit the sales e-commerce features page for details

Notify B2B customers when access is grantedVersion 7.0 update

In B2B, when a customer registers, access to the store to see prices or place orders is often not granted immediately, but only after verification by the merchant. With the new version, when access is granted, you no longer need to manually send the email; a prefilled email opens in the management panel ready to send.

Available in all editions

Visit the B2B e-commerce features page for details

Automatic updatesVersion 7.0 update

The new automatic update system keeps your Open2b e-commerce platform updated automatically. All small fixes are applied without manual intervention and without any interruption to the online store or your work. More significant updates, such as adding new features, are applied automatically after your confirmation directly from the management panel.

Available in all editions

Storefront APIVersion 7.0 update

Storefront API is a new API that greatly simplifies building apps and templates that need to access information and processes to improve, automate, and replicate the customer shopping experience on the online store. Storefront API can be used directly in a template for deeper customization, called from JavaScript in the customer's browser, or used remotely to build catalog publishing apps or mobile applications.

Available in all editions

Codes expanded from 32 to 40 charactersVersion 7.0 update

Product and reference codes were extended from 32 to 40 characters to improve integrations with external systems such as Amazon.

Available in all editions

Scriggo®: New template systemVersion 7.0 update

The new version introduces a powerful template system called Scriggo®, developed internally by Open2b and based on Google's Go programming language. Scriggo® introduces a full programming language inside templates, enabling extensive customization and flexibility with a simplicity never seen before.

• support for macros callable from different template points
• support for arithmetic and logical operators and string operators
• definition of variables and constants
• definition of functions
• if, else, switch, for constructs
• error checking before applying the template to the online store
• new functions to simplify template creation

Available in all editions

Soisy Version 7.0 update

The module to integrate the Soisy installment payment service is available for Open2b.

In retail, offering installment payments has been proven to increase:

• conversions: +16% sales, +250% if you apply a 0% rate
• customers' buying power and average order value
• product accessibility and customer loyalty

Soisy is the solution we selected, integrable across all editions of the Open2b e-commerce platform, to offer installment payments from 250 EUR with an online request in just 3 minutes. If approved, you receive the full amount immediately and your customers repay Soisy monthly. No liability in case of missed payments: Soisy handles everything and there are no extra costs for customers beyond the installment.

What is Soisy?

Soisy is a peer-to-peer lending platform authorized by the Bank of Italy. This makes its financing more convenient than traditional banks or finance companies, and above all faster, as it can be requested in just 3 minutes from home or smartphone. To obtain Soisy financing, your customers must be individuals, of legal age, resident in Italy for at least 3 years, with their own IBAN, regular provable income, and good credit standing. The entire process is 100% online, with approval within 24 hours of the customer signing the contract.

Available in all editions

Visit the e-commerce payments page

SatispayVersion 7.0 update

Satispay is a free app for paying in physical and online stores, topping up mobile credit, paying bills and public administration fees directly from your IBAN.

Open2b supports payment integration through a dedicated module available on request. You can allow customers to pay quickly without entering credit card details; they only need the app to complete the payment from their account.

How does it work?

Satispay works with an app installed on the smartphone. Customers simply enter their phone number during checkout and then confirm the purchase from their smartphone. The result for the merchant is a higher conversion rate on the online store.

Available in all editions

Visit the e-commerce payments page

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