Custom storefronts and headless commerce

Your storefront.
Open2b behind the scenes.

Design your buying experience with your team or agency. Connect the new site to Open2b and define how to manage your catalog, customers and orders with us.

For B2B and B2C businesses, agencies and software companies building a custom store connected to their business processes.

A connection designed around your business

Your storeInterface and buying experience
APIs
Open2bBusiness data and operations

The project defines which functions stay in Open2b and which are handled by the new site.

An experience designed by your team

Shape navigation, product pages and purchase journeys with the people who understand your brand and customers.

Continuity in your operations

Plan the new store around the data and activities you want to keep managing in Open2b.

A defined collaboration

Your business, agency and Open2b agree on data flows, development responsibilities and support arrangements.

Choosing the architecture

Two approaches, one project decision

The choice depends on the role you want Open2b to play: commerce engine or backoffice connected to an independent sales system.

Headless storefront

Open2b as the commerce engine

Your team or agency builds the storefront, using the Open2b commerce capabilities available to the project through APIs.

  • A custom interface
  • Commerce capabilities provided by Open2b through APIs
  • A buying journey integrated and tested for your project
Custom storefrontStorefront APIsOpen2b Commerce Ready

Consider this when you want a new buying experience with Open2b as your commerce engine.

Synchronized independent store

Open2b as the connected backoffice

The new site runs on its own sales system. Open2b keeps its backoffice role and exchanges the data defined by the integration.

  • A store with its own commerce engine
  • Open2b for the agreed backoffice activities
  • Defined data exchanges and synchronization between the systems
Independent store and engineCommerce APIsOpen2b backoffice

Consider this when your new project has its own sales system and you want to connect it to Open2b.

Define the workflows before building the storefront

We start with your business processes and give each system a clear role.

Catalog, prices and stock

Define the source of the data and how the store reads or updates it.

Customers and B2B terms

Assess the customer access, groups, price lists and commercial rules needed for the planned experience.

Cart, checkout and payments

Assess the complete purchase journey, required payment methods and operations to integrate.

Orders, documents and operations

Decide where orders originate, which information passes to Open2b and how updates are managed.

From the idea to a connected store

1

Discuss the project

Tell us your goals, the planned site, the systems you use and the activities you want to keep in Open2b.

2

Assessment and proposal

Assess the edition, version, APIs, workflows and responsibilities. The proposal distinguishes software, storefront development, integration and support.

3

Development and testing

The project team builds the connection and tests the agreed journeys, from product browsing to ordering and subsequent management.

For agencies and developers

An API foundation to assess together

The documentation describes available operations. We assess their applicability to your edition and version alongside the project requirements.

Storefront API

Documented operations for products, carts, customer login, quotes and order creation.

Explore the documentation →

Commerce API

Backoffice operations for products, price lists, customers, orders, documents and other store data.

Explore the documentation →

Questions about the project

Can I keep my Open2b backoffice?

The project can retain Open2b for agreed backoffice activities, with a custom storefront or a connected independent store. We start with the data and processes you want to keep.

Does headless mean choosing a new plan?

Headless describes the store’s architecture. The Open2b edition, API availability, infrastructure, development and support are defined during the project assessment.

Do I need to use Open2b in the cloud?

The storefront choice is separate from cloud or installed deployment. We assess the appropriate configuration according to the planned edition, version and infrastructure.

Who builds the storefront?

You can involve your own team or agency. The initial assessment defines who handles the interface, Open2b connections, testing and support.

How is pricing determined?

The proposal distinguishes Open2b software, storefront development, integration and support. Activities and terms are agreed according to the project.

Already have an idea for your new store?

Tell us what you want to build, who will develop the site and which activities you want to manage in Open2b. These are the starting points for assessing the right approach.